PURPOSE AND OBJECTIVES
The Senior Business Analyst plays an essential role in identifying, recommending and
safeguarding new and innovative business opportunities which secure short and long term
business success in terms of increased sales, adoption as well as mind- and market-share of
SAP Business User and Platform solution offering. The ability to effectively analyze data from
various sources and communicate such analysis on an executive level is critical to the success
of this role.
EXPECTATIONS AND TASKS
Analyze business performance in order to identify and recommend new and innovative business
opportunities for SAP
's solution portfolioTrack and analyze quantitative business performance information for markets, products and
competitors
Identify and leverage buying behavior patterns as well as cross- and up sell opportunities
Synergize all available quantitative information in order to recommend new business
opportunities
Define and monitor KPI
's for business opportunities in order to initiate safeguarding measuresif necessary
Analyze new innovative sales distribution channels and provide a business plan on how to
conquer these
Knowledge of the applicable Market, trends, size, channels, competition and the ability to
effectively analyze them to make recommendations for Go-To-Market strategies
Develop global business plans to support various go-to-market strategies
Segment target markets and customer to reduce cost of sales for SAP Business User and
Platform solutions
Actively engage with all stakeholder in the Go-to-Market of a new business opportunity
Serve as a trusted advisor to market developers, solution architects, solution manager and
other key stakeholders.
Provide reliable information and insight to support targeted go-to-market programs
Rationalize and prove new product opportunities to build/emerge new markets
Apply knowledge of the applicable Market, trends, size, channels, competition for deriving
innovative go-to-market strategies
Drive business planning and budgeting for product portfolio - align yearly field execution plan
and budget
EDUCATION AND QUALIFICATIONS / SKILLS AND COMPETENCIES
Exceptional analytical skills
Exceptional communication skills and ability to formulate insights and opinions around
complex business problems to executive level
WORK EXPERIENCE
Minimum of 5 to 7 years of professional experience in a software/high tech environment (i.e.
software company, vendor service firm, or internal software support for a client firm) in Product
Management, Sales or Marketing.
Please note that SAP only accepts applications submitted via our online recruiting system. Individuals with disabilities who require a reasonable accommodation in the job application process
should contact HR Direct (Americas: hrdirectamericas@sap.com, APJ: hrdirectapj@sap.com, EMEA: careers@sap.com)
